Jared M. Spool, co-CEO of Center Centre and founder of UIE
Thursday, Jan 17, 2018
Agile Behavior-Based Personas for Better Designs
Vistaprint, 275 Wyman St, Waltham, MA
In the span of a few short years, user experience design has gone from being barely understood to becoming a key competitive factor for today’s businesses. The demand for UX professionals has never been greater.
This newfound success has made it challenging for teams to hire great UX professionals. It’s equally as difficult for highly-qualified UX professionals to land great positions. There’s a mismatch between the outcome we desire and the hiring practices we use.
Hiring is now the biggest challenge that the UX design community faces, as we grow our influence inside our organizations and deliver great products and services. And yet, when do we focus on designing an effective hiring process?
In this informative and entertaining presentation, Jared will share how hiring practices can hurt a team’s efforts to grow. He’ll walk us through a proven, intentionally-designed hiring process that delivers highly-qualified team members, while also creating a delightful candidate and interviewer experience.
A not well-known fact: In 2015, Jared Spool joined President Obama’s White House staff to help the newly-created U.S. Digital Service design their hiring process. It was a high-priority, high-risk effort that couldn’t afford to turn great candidates away, nor bring on under-qualified new hires. During his tenure, USDS grew its team of amazing designers, developers, product managers, system reliability engineers, and policy specialists from 20 people to more than 220, all in less than 6 months.
At Center Centre/UIE, he’s coached UX managers and hiring teams on the best ways to hire hundreds of new team members and grow their teams. He’s used his knowledge to build an online workshop, HiringMasterclass.com, which trains teams all over the world.
Jared does all of this to help fulfill the hundred-year mission of Center Centre/UIE (the company he founded in 1988): eliminate all the bad design from the world. As he sees it, the only way to make that happen is to ensure every organization has the UX professionals they need to deliver well-designed products and services.
You’ll find his writing at uie.com. You can also follow his adventures on the Twitters at @jmspool, where he tweets daily about UX design, design strategy, design education, and the wondrous customer service habits of the airline industry.
- 6:30 – 7:00 Networking over pizza and beverages
- 7:00 – 8:30 Meeting
- 8:30 – 9:00 CHI Dessert and more networking